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Research papers

Methodical test to probe the usefulness of surveys bases on self administered and phone interviews to analyse the competition between local banks

This contribution describes a methodological test conducted by the Institut fur Demoskopie Allensbach in conjunction with Produkt+Markt, Gesellschaft fUr Marktforschung und Markefing-Planung mbH & Co. and commissioned by the Association of German...

Catalogue: ESOMAR Congress 1979: The Challenge Of Eighties
Authors: Herbert Geiger, Edgar Erben
June 15, 1979
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Citation

Geiger and Erben (1979a, June 15). Methodical test to probe the usefulness of surveys bases on self administered and phone interviews to analyse the competition between local banks. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/methodical-test-to-probe-the-usefulness-of-surveys-bases-on-self-administered-and-phone-interviews-to-analyse-the-competition-between-local-banks


Research papers

Decision making in a changing environment

The authors of this paper consider that they encountered the challenge during the Seventies and that it is appropriate for them to recount their experience for the benefit of those of their fellows who have not been confronted with it as yet. Apart...

Catalogue: ESOMAR Congress 1979: The Challenge Of Eighties
Authors: Michel Barjanski, Jean-Philippe Faivre, Jean-Paul Frappa
June 15, 1979
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Citation

Barjanski, Faivre and Frappa (1979a, June 15). Decision making in a changing environment. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/decision-making-in-a-changing-environment


Research papers

How industry buys

This paper is an expansion and an updating of a major survey conducted in 1970 by the journal, Scientific American. Entitled How Industry Buys, 1970. That study was designed to measure the influence of ten major groups on the purchasing decision. The...

Catalogue: ESOMAR Congress 1979: The Challenge Of Eighties
Authors: Robert A. Erickson, Andrew C. Gross
June 15, 1979
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Citation

Erickson and Gross (1979a, June 15). How industry buys. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/how-industry-buys


Research papers

Methodical test to probe the usefulness of surveys bases on self administered and phone interviews to analyse the competition between local banks (German)

This contribution describes a methodological test conducted by the Institut fur Demoskopie Allensbach in conjunction with Produkt+Markt, Gesellschaft fUr Marktforschung und Markefing-Planung mbH & Co. and commissioned by the Association of German...

Catalogue: ESOMAR Congress 1979: The Challenge Of Eighties
Authors: Edgar Erben, Herbert Geiger
June 15, 1979
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Citation

Erben and Geiger (1979a, June 15). Methodical test to probe the usefulness of surveys bases on self administered and phone interviews to analyse the competition between local banks (German). ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/methodical-test-to-probe-the-usefulness-of-surveys-bases-on-self-administered-and-phone-interviews-to-analyse-the-competition-between-local-banks-german-


Research papers

The utilization of social policy research

Existing doubts about the viability of applied social science notwithstanding, systematic, empirical analyses of the utilization of social research are virtually absent. Based upon data from interviews with social researchers and policymakers about...

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Authors: Mark van de Vall, Cheryl Bolas
March 1, 1979
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Citation

van de Vall and Bolas (1979a, March 01). The utilization of social policy research. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/the-utilization-of-social-policy-research


Research papers

Social surveys in public decision-making

Social research has, this paper contends, a central role in public sector decision-making. It enables the public to participate directly in some decisions, and to exercise an important influence on others. Even when the public is not asked to...

Catalogue: Seminar 1978: Social Research in the Public Sector
Author: Barry M. Hedges
December 1, 1978
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Citation

Hedges, B. M. (1978a, December 01). Social surveys in public decision-making. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/social-surveys-in-public-decision-making


Research papers

Social research as a means to participate in public decision-making Switzerland

Swiss citizens are expected to vote on six to ten weekends per year, of which four are reserved for national topics. Normally several themes are presented jointly as so-called "multi-packs". Abstention from the ballot-box is growing and reaches in...

Catalogue: Seminar 1978: Social Research in the Public Sector
Authors: Werner Ebersold, Hans-Peter Hertig
December 1, 1978
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Citation

Ebersold and Hertig (1978a, December 01). Social research as a means to participate in public decision-making Switzerland. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/social-research-as-a-means-to-participate-in-public-decision-making-switzerland


Research papers

Statistics on Britain's new towns and chief impact on opinion and decision making

The aim of this paper is to assess the impact of statistics relevant to quality of life on the climate of public opinion and decision making. Following this introduction and summary the paper has four sections. Section 2 gives some background...

Catalogue: Seminar 1978: Social Research in the Public Sector
Authors: Ray Thomas, Patricia Prescott-Clarke
December 1, 1978
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Citation

Thomas and Prescott-Clarke (1978a, December 01). Statistics on Britain's new towns and chief impact on opinion and decision making. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/statistics-on-britain-s-new-towns-and-chief-impact-on-opinion-and-decision-making


Research papers

The technological breakthrough in social science

To estimate costs and benefits and thus provide a rational basis for decision, social policy research must forecast the responses of target populations to particular social policies and programs. Costs are mostly a function of unit costs multiplied...

Catalogue: Seminar 1978: Social Research in the Public Sector
Author: Clark C. Abt
December 1, 1978
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Citation

Abt, C. C. (1978a, December 01). The technological breakthrough in social science. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/the-technological-breakthrough-in-social-science